While at Curtis Gabriel, I managed the creative social media and paid strategy for Revoke, a digital privacy and data rights platform. My role involved developing engaging social content tailored to Revoke’s tone of voice and mission, helping to demystify complex topics around data protection in a way that resonated with a wide audience.
I was also responsible for planning and executing paid social campaigns, with a focus on building brand awareness, driving clicks, and growing their user base. This included designing ad creative and writing copy, to maximise ROI. My work helped shape a consistent and compelling brand presence across social platforms.
If you’d like to know more about this project, the strategy behind the results, or the tools I used – feel free to reach out. I’m always happy to talk through the process in more depth or share additional insights behind the work.