As the founder of Clickzilla, I’ve run successful PPC and paid social campaigns to drive high-quality leads for clients across a range of industries. My approach combines data-driven strategy with continuous optimisation to maximise return on ad spend. From Google Ads to Meta campaigns, I developed and executed performance marketing strategies that aligned with business goals, targeting the right audiences at the right time.
This involved building granular campaign structures, writing high-converting ad copy, setting up conversion tracking, and running A/B tests to refine performance. I also used audience segmentation, remarketing, and lookalike targeting to reduce CPA and boost lead volume. Across all campaigns, I focused on clear reporting and strategic insights to keep clients informed and drive continual growth.
If you’d like to know more about this project, the strategy behind the results, or the tools I used – feel free to reach out. I’m always happy to talk through the process in more depth or share additional insights behind the work.