While working with UPS via TransPerfect, I was responsible for implementing international technical SEO fixes across several language versions of their global website. The objective was to improve organic visibility and search consistency across key international markets by ensuring each regional site adhered to SEO best practices.
This included reviewing and updating hreflang tags, resolving crawl and indexing issues, and aligning technical elements across language variants to support global SEO performance. The work helped strengthen UPS’s international search presence and ensured better alignment between user location, language, and search intent.
If you’d like to know more about this project, the strategy behind the results, or the tools I used – feel free to reach out. I’m always happy to talk through the process in more depth or share additional insights behind the work.